PRODUCT MANAGEMENT BLOG
Our blog aimed at capturing everything from the latest product news, product management career advice, as well as uses cases from our services of consulting to product management for startups and fast growing businesses.
THE IMPORTANCE OF SEO FOR STARTUPS AND EARLY STAGE BUSINESSES
The importance of SEO for startups and early-stage businesses.
MARKETING TRENDS PRODUCT MANAGERS CAN LEVERAGE
Throughout most of my career, I have made it a priority to partner with marketing as much as possible. It is part curiosity, part empathy, and part self-service as sometimes a marketing department’s goals don’t always align with product’s (mostly in terms of prioritization).
BEING A PARTNER TO MARKETING
Ensuring new feature adoption and awareness is often handled by a marketing department where in-app promotion may be overlooked as a viable channel.
A PRODUCT MANAGEMENT AGENCY?
Whatever we call ourselves, at the core of the Digital Product Labs® mission is to help startups and early-stage businesses succeed, and we firmly believe that one of the best ways to increase your startup’s success is by ensuring your business has access to expert product management.
PRODUCT MANAGEMENT AS A SERVICE (PMAAS)
Product Management as a Service (PMaaS) is, as the name suggests, providing the function of Product Management as a service, with the “service” referring to having access to an experienced Product Manager, product tools and framework at a flexible and predictable cost.
POPULAR BLOG QUESTIONS
CAN I GO FROM CONSULTING TO PRODUCT MANAGEMENT?
Our advice for business/management consultants wishing to transition their career to product management, is to land your first product management role by preparing well for the interview. This typically means being able to articulate and demonstrate how your existing skills honed during your consulting experience, transfer well to the role of a Product Manager.
HOW DO I CHANGE FROM CONSULTING TO PRODUCT MANAGEMENT?
As mentioned above, landing your first role as a Product Manager is the first step from moving from a consulting role to that of a Product Manager.
IS PRODUCT MANAGEMENT A MANAGEMENT CONSULTING ROLE?
Whilst there are many similar skills between Product Management Consultants and Management Consultants, typically Product Management Consultants are more focused on not only the advisory and strategy work of a business and their product, but also the implementation and delivery of a product / product features. Essentially as Product Management Consultants ourselves, we do the “thinking”and “doing” when it comes to digital product strategy.
WHAT DOES A PRODUCT MANAGER CONSULTANT DO?
A Product Manager Consultant has a broad range of skills designed to deliver tasks depending on the client’s product goals. Typically a client engagement can include product management strategy, roadmap development, roadmap implementation, product coaching and mentoring.